Estate agencies need a reliable telephony system to ensure they hit their sales targets. In such a competitive industry calls need to be put through quickly in order to secure a sale. Reliable telephony is crucial in most sectors; however in such a sales driven sector this is even more important.
The challenges estate agencies face
Estate agencies have multiple pressures to contend with on a daily basis, therefore the telephony system they use must be up to the challenge.
The process of buying, renting and selling property requires quick and clear communication. With buyers and tenants frantically searching for properties, a missed call could mean a missed opportunity. Likewise, a seller not being able to make immediate contact may be lost to your competition, impacting on your profit.
Large agencies that form part of a chain will rely on a central portal to control the call plans of all offices. Similarly if multiple office locations are involved, the telephony system must allow clients to get through to the correct office quickly. This is a crucial requirement to stay ahead of the competition.
Call recording is essential in this sector as a mis-heard quote or fee could cause long delays in the buying process and directly impact profits.
Estate agents are often out of the office at appointments and viewings, therefore they must be able to make and take calls whilst on the move. This flexibility means that estate agents are able to work as efficiently as possible to secure their sales.
Given the nature of estate agencies, tracking calls and viewing time allocated to specific buyers is vital. Call reporting will enable estate agents to generate reports on time spent on the phone, and to which customers/clients. Then, when required, the call reports can enable managers to view how long agents have been on the phone for.
Estate agencies often have a requirement for call recording as they are often ealing with large quantities of money, and a mis-heard quote or fee could cost thousands of pounds. There are four options for call recording, all providing control over what is being recorded, and when.
Many estate agencies operate out of a central office, but have a number of satellite offices around the area. Horizon is administrated centrally, so an administrator can control the call plan of various offices via one portal remotely.
Most estate agents work both in and out of the office, at meetings with clients or house viewings. The mobile client would give them full Horizon functionality, including the One Number Anywhere feature, and mobile chat, from wherever they have 3G/4G/WiFi signal.
For those staff who are in and out of the office frequently, office space where they can sit down in between meetings is beneficial. Hot desking gives them a four digit code that, once entered into the phone, pulls their Horizon profile from the cloud onto that particular handset.
When clients call into the office, a popup on screen enables staff members to answer the phone accordingly.
If you're an estate agency looking to boost business with a new telephone system, get in touch today. We offer free Demonstrations of products and telephone systems to help you decide which solution is best for your business needs.
Call us today on 0808 202 3200 or use our livechat at the bottom right of your screen (Monday - Friday, 8.30am - 5pm).